Brand development for macu4

Macu4

macu4 is a producer of customized forearm prostheses from the 3D printer. With the aim of increasing brand awareness, the brand identity was revised and the positioning sharpened. The developed modular corporate design is being used for the first time in the website relaunch, among other things.

Services

Logo Design
Web Design
Corporate Design

The phrase “We make the world an inclusive playground” is displayed in dark blue text on a softly blurred background with pastel shades of pink, yellow, and blue.A collage of branding elements, including color swatches and typography, is displayed alongside a photograph of a woman swimming underwater, with sunlight filtering through the water.
A MacBook Pro on a surface with shadows showcases a website featuring a woman swimming underwater with a prosthetic arm, accompanied by text promoting flexible assistive solutions.
Two smartphones are placed on a white, stepped surface. One phone displays a website section featuring images of a cyclist and a tennis player using prosthetics, while the other shows a product page for a prosthetic attachment.
A tablet is mounted on a white surface, showing a website page with four different prosthetic modules in various shapes and colors, along with descriptions of their benefits.
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